CUSTOM CONTENT TECHNOLOGY LTD (“CCT”) with address in 9 Parkway Close, Sheffield, S9 4WJ and Company Number: 13326671 operates as a licensee of the platform (“Platform”) powered by HP Custom Content. CCT provides a Book-as-a-Service software (“Services”) that enables our customers (i.e. “users”) to choose and assemble Content Providers’ text and graphics to create personalised books (i.e. “CCT Products”). Our users utilise the Services to combine certain photographs, images, fonts, drawings, page layouts, design elements and other materials provided by CCT with custom verbiage and additional elements they introduce to create print ready content (the “Content”) that CCT integrates into printed or digital keepsake publications (i.e. “CCT Books”) and delivers to our users.